How to Rank on the First Page of Google: 5 SEO Tips

How to Rank on the First Page of Google: 5 SEO Tips

As content creators, many of us aspire and work towards having our content to rank on the first page of Google. Much of my content does now land on the first page of Google. There are a few things I do and tools I use to ensure my content is not only seen from social shares but through organic Google search. I have heard the question of, “how to rank on the first page of Google” many times. I wanted to take the time to share some tips.

Use these 5 tips to learn how to rank on the first page of Google before you hit publish!

It’s important to create content that is so good, it leaves your audience drooling.

But what good is that content if no one sees it? That is why SEO is so important and why content creators stress over hitting that first page Google rank.

How to Rank on the First Page of Google

What is SEO?

We already know what SEO stands for– search engine optimization. I hate Wikipedia’s definition of SEO because it’s not in English. But for the sake of being accurate, here it is: “Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results.”

In my own words: SEO is optimizing your content in a way that causes a higher search result based on a certain keyword(s).

Think of SEO as the shiny wax you see on apples at the grocery store. That shiny wax is so appealing that it causes more people to choose the shiny apples over the dull looking apples.

That was probably a horrible real life example. Let’s not do that again.

In other words, SEO is the message to Google to choose to add your post above others.

So if your article is a DIY tutorial for a Christmas wreath, you want your article to be in the top results when someone searches “DIY Christmas wreath.”

There are over 2 million blog posts published each day. You want to be at the top. Many people don’t go beyond the third page of Google search results.

*You will find affiliate links in this post, meaning I earn a commission from any purchases you make. You can get the details on my disclosure here.*
Build the Best Blog

I am going to share 5 things I do to rank on the first page of Google as well as increase my click-through rate.

Show Me How to Rank on the First Page of Google

First of all, what makes me an expert? I’m not. But, I have had my content ranked on the first page of Google numerous times.

Here are a couple recent examples.

Now that you have seen my “proof”, here are the 5 tips on how you can make it happen for you.

Use Yoast

If you are on WordPress, use the Yoast plugin. It really is a lifesaver. When creating a blog post, it has a red, orange, and green indicator to let you know just how good your SEO is for that post. Yoast has a “checklist” of items it goes by to let you know what you could do to reach the green indicator. As I am writing this, I am currently at orange. I like to finish my post, add my images, then check Yoast to see if any improvements need to be made at that point. Here is my current analysis. I will show you my ending analysis at the completion of this post.

how to rank on the first page of Google

If you are on Squarespace, SEO is not dead for you. Check out this article by Nesha Woolery on some Squarespace SEO myths.

Use a Headline Analyzing Tool

One of the ways to ensure your article is chosen from the millions of others is to have a great headline. Elna Cain shared more on what makes a good headline in our recent summit. You can still grab the all-access pass for The Mom Project summit in case you missed it!

My favorite tools for analyzing headline is CoSchedule’s Headline Analyzer. Simply enter in the headline you are considering and it will give you an analysis on word balance, length, and provide insight on sentiment or emotional response. It will also give you a preview of how your headline will look on a Google search page and if you used it as an email headline.

Use a Keyword Search Tool

Being able to use a keyword search tool to help you choose better keywords. There are a few options out there such as the Google’s Keyword Planner. I personally use Jaaxy. It’s free to use for up to 30 keyword searches. I have had it for a few months and I still have searches left! It does a great job of showing you how a keyword ranks as well as some other similar keywords. It is best to use long-tail keywords or keyword phrases. For example, it’s better to use “plants that grow best in the winter” versus “winter plants.” You want to choose keywords that don’t compete with other keywords so that you will appear in those high ranking results. We call those”low competition keywords”. Here is a video of how I use Jaaxy to choose keywords.

Put Your Keywords in Your Images

Another way to add in those keywords is to add them to your images. For example, I will be saving my images with “how to rank on the first page of Google” in the description for saving as well as in the “Alt Text” field when adding them to my post. Here is a look at the details of the photo below. I have my keyword in the image file name and in the “Alt Text” field.

How to Rank on the First Page of Google

Change Your Meta Description

When using Yoast, you have the ability to update your meta description, or the description people see under your post headline when searching keywords on Google. To not only increase your SEO but also your click through rate, be sure to update this description before you hit “Publish”. Before updating your meta description, Yoast will only have what your blog post says at the beginning of your post by default.

how to rank on the first page of Google

It is best to change that description so that you have your keywords in the description, which helps with SEO, as well as to increase your click through rate. When you Google something, you don’t just hit the first option that pops up. You read the title and the description in order to find the link that best fits what you are searching for.

The more click-throughs, the more your link will increase in ranking. If your link is number two and it is clicked more than the link above yours, Google will soon see that your link is performing better than the first option and increase your rank.

Remember, Google ranks content according to the user, so your description should be catered to your ideal audience and reader.

I update my description to reflect my keywords and convey what will be learned if the user clicks on my link.

how to rank on the first page of Google

After doing all five of the above-mentioned tips, my Yoast has gone from orange to green.

how to rank on the first page of Google

Now, Yoast is not the end all be all. It is simply a guide.

Things to remember outside of these tips, create great content and use your keywords more than once in a blog post–specifically in the title, in a headline, in the body, and in the actual post link. Use things like videos in your blog posts as well.

Grab my Pre-Publish SEO checklist with more action items to help you remember what things to do next time you create an epic blog post that you want the world to see!

Grab the Checklist!

Checklist_mock

Grab the Pre-Publish SEO Checklist!

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By | 2017-07-05T23:15:04+00:00 March 11th, 2017|Be A Boss, Grow Your Blog|31 Comments

About the Author:

Kristie is a mom of three kiddos, blogger, social media expert, and lover of all things pink and sparkly. She has a passion for helping moms become ceoMoms and following their dreams.

31 Comments

  1. Shauna March 11, 2017 at 5:02 pm - Reply

    Thank you I actually liked the apple comparison it was perfect

    • Kristie March 11, 2017 at 11:04 pm - Reply

      Lol, I thought it was too cheesy! Glad you liked it!

  2. Connie March 11, 2017 at 10:41 pm - Reply

    Great post Kristie!! Thank you for all you do. You’re amazing. I use Yoast and sometumes I give up on orange lol. I will make a conscious effort to get it to green!!

    • Kristie March 11, 2017 at 11:03 pm - Reply

      You CAN do all things, Connie! No more giving up! You got this girl!

  3. Amy Douglas March 12, 2017 at 12:52 am - Reply

    As always, your helpful info inspires another. Thank you. This isn’t the first time I’ve heard of Yoast, but I think it will be the first time I heed this advice. Ready for a change.

    • Kristie March 12, 2017 at 7:59 pm - Reply

      I am so glad you found this to be helpful, Amy!

  4. Rochella March 12, 2017 at 9:41 am - Reply

    Kristi this was so helpful! I have been blogging for 2 months and still trying to figure out how to optimize my SEO. I have the Yoast Plugin but really did not know how to use it effectively. Your post with video’s was very helpful. Thank you!

    • Kristie March 12, 2017 at 7:58 pm - Reply

      Rochella! That makes me sooo happy to hear! I can’t wait to see how your blog transforms.

  5. Jo March 13, 2017 at 5:04 pm - Reply

    Thanks for these tips, I’m always looking to improve my ranking which seems non-existent right now! But then I’ve only been blogging since December 2016!

    • Kristie March 13, 2017 at 6:29 pm - Reply

      It definitely takes time, but keep SEO a priority and you’ll rank organically!

  6. Sean March 13, 2017 at 6:46 pm - Reply

    Hi Kristie, thanks for these tips! I’m definitely going to start using a headline analyser! Thanks Sean

    • Kristie March 13, 2017 at 8:32 pm - Reply

      You are so welcome! I love that tool!

  7. Tilly March 13, 2017 at 7:17 pm - Reply

    I’ve been too lazy to concentrate on SEO for my blog and I feel like I’ve really done myself a disservice. I am going to start by installing Yoast and fixing the problem right away. No more page twenty for me, I’m going to the top!!! Thank you for this immediate and actionable help. You’re so amazing!

    • Kristie March 13, 2017 at 8:32 pm - Reply

      Oh Tilly, but of course! You got this!

  8. Jennifer March 13, 2017 at 7:35 pm - Reply

    This is such a great guide! Thanks for sharing!

  9. Katie March 15, 2017 at 4:06 pm - Reply

    This is really helpful! I’ve been using Yoast, but some of my posts are still sitting in orange, so it looks like I’ve got some work to do! Thanks for putting this together.

    • Kristie March 15, 2017 at 9:10 pm - Reply

      You are so welcome! Going those extra steps definitely matter!

  10. Marie @ Girl Knows Tech March 15, 2017 at 9:00 pm - Reply

    Thank you for these tips! I definitely need to do more keyword research!

  11. Rhonda Swan March 16, 2017 at 2:52 pm - Reply

    Great info here. Lots of unstoppable value. Cheers, lovely lady!

  12. Anne | onedeterminedlife March 16, 2017 at 3:07 pm - Reply

    Great post

  13. […] After choosing my keyword, I make sure to choose a good headline, URL, and tags that also align with my post topic. I share more SEO tips in my recent post on How to Rank on the First Page of Google: 5 SEO Tips. […]

  14. Alex April 7, 2017 at 1:52 pm - Reply

    Thanks for the SEO tips, very good information.

  15. Sarah April 24, 2017 at 10:24 am - Reply

    Thank you. Great post. I will certainly be looking at Coscheule and Jaaxy, plus photo descriptions I think are still letting me down.

  16. Swell Mommy May 17, 2017 at 9:49 am - Reply

    This was so helpful! Thank you!

  17. Sue Kaup June 8, 2017 at 5:34 pm - Reply

    Thanks for the great tips, Kristie! I have struggled with understanding what to do with my images, and what to put in the alt text. This is really helpful information.

    • Kristie June 8, 2017 at 8:45 pm - Reply

      I’m so glad you found this to be helpful Sue!

  18. Amanda Speights June 16, 2017 at 9:57 am - Reply

    Thank You Kristie for sharing! I do have Yoast which I too highly recommend. I have been struggling with how to label my images so THANK YOU SO MUCH for that bit of info!

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